Swasth Bharat Yatra, a Pan India Cycle rally, is inspired by Mahatma Gandhi's Dandi March and 'Salt Satyagraha' of 1930. Through his tireless yatras, Mahatma Gandhi led the nation towards freedom from Colonial Rule. This yatra would also lead the nation towards freedom from diseases by cascading the message of Eat Right India to every corner of the country.

The 'Swasth Bharat Yatra' will be flagged off on 16th October, 2018 (World Food Day) on six tracks from six different locations and cover almost all States/UTs, culminating at New Delhi on 27th January, 2019. It will comprise of a team of 150 'Volunteer-Cyclists' and the convoy would include an 'Eat Right Mobile Unit' and a Mobile Food Testing Unit. The Convoy would make 'stop-overs' in cities and towns and have transit 'halts' and activities in over 2000 locations spread over 100 days.

The 150 Volunteer Cyclists will cover 50-60 kilometres, halting at 2-3 towns and cities on the way. Volunteer Cyclists will hand over the symbolic relay baton to the next batch at the stopover points and return. The last batch of cyclists will converge in New Delhi on 27th January 2019, concluding the Swasth Bharat Yatra in the first phase of the Eat Right India movement. Cyclists will cycle every alternate days and Activations will be organized in-transit and on the interim days when the baton is relayed to the next batch of cyclists at a flag off event.

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